A sealed box. A surprise figure inside. That is the whole idea behind a Nommi blind box, and for collectors across the US, that simple concept has become genuinely addictive.

Nommi is a character-based collectible brand built around a soft, imaginative art toy universe. Born in August 2024, Nommi is a gentle, healing little girl with the rare ability to travel between dimensions. Dressed in a delicate Lolita outfit, her eyes feature a triple movable design that sparkles like stars. Carrying soft, radiant healing energy, she journeys across worlds to recover lost fragments of emotion, awakening forgotten joy.

That backstory is not just decoration. It shapes every series the brand releases, from mushroom forests to bunny dreamlands to full fantasy worlds. nommii.us is the official US destination for authentic Nommi collectible figures.

Here is a full breakdown of every major Nommi series, what each one costs, and what makes each drop worth chasing.

What Is a Nommi Blind Box?

A Nommi blind box is a sealed package containing one random Nommi plush doll or vinyl figure. You do not know which character you get until you open it. That mystery is the point.

Here is why that matters to collectors.

A secret or chase figure is a rare, hidden design randomly inserted into blind boxes at a much lower probability than regular figures. These special editions are more detailed, limited in quantity, and highly sought after. Part of the excitement is the chance of discovering one, making every unboxing more thrilling.

Most Nommi series include six to eight regular designs plus one or two secret figures. Regular figures appear at a ratio of 1 in 6 or 1 in 8. Secret figures drop at 1 in 72. Super secret figures appear as rarely as 1 in 144.

All Nommi dolls meet ASTM F963 and EN 71 safety testing standards. Each box ships with a character ID card so you can track your collection over time.

Nommi Plush: Materials and Build Quality

The Nommi plush lineup splits across two main construction types: soft polyester plush and mixed vinyl-plush hybrid figures.

Standard blind box plush figures measure approximately 2.8 to 4.7 inches tall. They use soft polyester fabrics with durable ABS details for a balance of cuddly and collectible. The hybrid figures, like those in the Loveliness Never Ends and Fantasy World series, use ABS and fiber or PVC and ABS construction at around 180mm tall. These carry more structural detail than the all-plush keychains but share the same character identity across both formats.

Most plush figures can go in a gentle cold wash inside a pillowcase and air dry. Keep them away from direct sunlight and excess moisture to protect paint and structure long term.

Nommi Baby and Sweetheart Bunny: Secret Cost Explained

The Nommi Baby and Sweetheart Bunny series is one of the most searched in the lineup. Collectors ask one question most often: what does the secret actually cost?

Here is the breakdown.

There are 8 regular designs and 2 hidden designs to collect. The production ratio of regular mini-figures is 1 in 8. The general hidden mini-figure, Blueberry Cheese Pie, appears at a ratio of 2 in 144. The super hidden mini-figure, Cherry Souffle, appears at 1 in 144.

A single Nommi Baby Sweetheart Bunny blind box retails from $22.68. Full sets of 8 regular designs are available through nommii.us with no duplicate figures. Secret figures do not carry a separate retail price. They come by chance inside a standard-priced box. On secondary markets, confirmed secret editions sell well above retail depending on condition and demand.

Each figure features 3 unique eye expressions. Twist the eyes to switch your Nommi Baby's look instantly. The figure stands approximately 3.5 inches tall and includes a loop buckle for hanging on bags, keys, or backpacks.

Nommi Loveliness Never Ends Series

The Nommi Loveliness Never Ends series is one of the brand's most recognized plush blind box lines and is available in multiple versions through nommii.us.

The series includes 6 regular designs and 1 hidden design to collect. The production ratio of regular mini-figures is 1 in 6. The production ratio of the hidden mini-figure Lucky Cat XIXI is 1 in 72.

Single boxes in the Loveliness Never Ends series retail between $24.99 and $29.00 depending on the variant. Full sets range from $119.99 to $149.00. The vinyl plush doll versions stand approximately 180mm tall and use ABS and fiber materials. Each comes packaged with an ID card.

One detail to check before unboxing: the keychain and plush toy are packaged separately in some variants. Before discarding the packaging, confirm all items including the plush doll and all accessories are present.

Nommi Mushroom Series: The 400% Format Explained

The Nommi 400 format takes the standard figure and scales it up significantly. This is where the Nommi mushroom series lives.

Each figure in the Nommi Mushroom Hat 400% Series stands approximately 12.6 inches tall, making them five times larger than a standard Nommi. These work best as room centerpieces or standout shelf additions rather than keychain collectibles.

Inspired by fairy-tale fungi like toadstools, chanterelles, and amanitas, each plush features velvety textures, detailed embroidery, and earthy yet dreamy colors. The series uses soft vinyl and PVC construction. A whole box contains 6 single boxes with no duplicates, plus 1 special secret edition.

The Nommi Mushroom Hat 400% Series retails at $70.68 through nommii.us. A second 400% release, the Good Night Bear Series, retails from $71.88. Both formats are aimed at collectors who want a display piece that reads from across the room.

Nommi Fantasy World Series

The Nommi Fantasy World series takes the character into fully imagined storybook settings, and it is one of the most visually distinct collections in the lineup.

Each figure in the Nommi Fantasy World series embodies a different magical adventure. From enchanted forests to starlit skies, the designs spark imagination through layered costumes, moon motifs, shimmering paint accents, and deeper color palettes including midnight blues, soft purples, and gold highlights.

The series includes 6 regular versions and 1 secret version. Each figure uses durable PVC construction with detailed paint application. The Nommi Fantasy World keychain blind box retails from $29.88 through nommii.us.

Collectors pair Fantasy World figures with themed backdrops or subtle LED lighting to bring out metallic details and layered textures. The packaging carries illustrated artwork that reflects the magical concept, and many buyers keep the boxes for display or long-term storage.

Nommi Doll: Full Series Price Guide

Beyond the headline drops, the Nommi doll lineup at nommii.us covers a wide range of themes. Here is the current series list with retail prices:

• Nommi Baby Sweetheart Bunny: from $22.68
• Nommi Loveliness Never Ends Plush Blind Box: $24.99 to $119.99
• Nommi Loveliness Never Ends Cute Blind Box: $29.00 to $149.00
• Nommi Loveliness Never Ends Sky Blue: $40.00 to $210.00
• Nommi Loveliness Never Ends Keychain: $24.99 to $144.99
• Nommi Loveliness Never Ends Interesting Fruits Series: $29.00 to $145.00
• Nommi Loveliness Never End Blind Box: $29.00 to $140.00
• Nommi Glutinous Rice 100% Sweetness Series: $19.00 to $105.00
• Nommi Mushroom Hat 400% Series: $70.68
• Nommi Weather Forecast Series: $44.99 to $244.99
• New Nommi Weather Forecast Series: $39.99 to $224.99
• Nommi Fantasy World Series Keychain: from $29.88
• Nommi Sitting Zoo Series: $19.99 to $114.99
• Nommi Sunycoco Sweet Rebel Series: $29.00 to $169.00
• Nommi Garden Rabbit Series: available at nommii.us

Each series uses its own character theme, art direction, and figure format. Keychain plush lines sit at the smaller, more affordable end. The 400% format lines sit at the top for collectors who want a display statement.

Nommi Garden Rabbit Series

The Nommi Garden Rabbit Series introduces a peaceful world inspired by spring landscapes and gentle woodland themes. Nommi appears in rabbit ear hoods, floral accents, and nature-toned outfits across this collection.

Pastel pinks, light greens, cream tones, and soft blues define the Garden Rabbit palette. Many figures include sculpted accessories such as carrots, bows, or flower crowns, adding texture and storytelling to each piece. Collectors often display Garden Rabbit figures together near indoor plants or soft lighting to bring out their gentle aesthetic.

The blind box format applies here as well. Each sealed box contains one random character from the collection, with secret editions featuring alternate colors or special details.

Who Should Buy Nommi

Nommi works best for three types of buyers.

First, collectors who want figures with real emotional character design. Large eyes, gentle facial expressions, subtle blush details, and costume storytelling give every Nommi a personality you can actually connect with.

Second, gift buyers. A Nommi blind box is a strong gift because it carries built-in excitement through the surprise format. The figures appeal to teenagers, young adults, and anyone who collects kawaii or art toy aesthetics.

Third, display-first collectors. Nommi figures fit naturally into modern shelf culture alongside books, plants, and complementary decor. Their compact size allows easy placement without overwhelming a room.

Buy a full set if you want every regular character without duplicates. Buy a single box if you want the full blind experience and the chance at a secret figure. Know your odds before you buy. Secret figures in most series appear at 1 in 72 or 1 in 144

Shop Nommi at nommii.us

The full Nommi collection is available at nommii.us, the official US destination for authentic Nommi figures. The store carries all active series including Baby, Sweetheart Bunny, Mushroom Hat 400%, Loveliness Never Ends, Fantasy World, Garden Rabbit, Weather Forecast, Puppy Diary, and more.